STRATEGIC REALISM FOR
CULTURE AND CREATIVITY
Green Raven is an independent consultancy that works between arts, culture, and heritage organisations, and the creative-technology studios and agencies that serve them. Founder Ian Ravenscroft brings practical creativity, cultural insights, cross-sector experience, and a trusted outside view to decisions about digital, immersive, and technology projects.
WHAT IS GREEN RAVEN?
Cultural organisations come to Green Raven to understand what technology can realistically do for them, their audiences, and their ambitions.
Digital studios and creative agencies come to Green Raven as a bridge into museums, galleries, and arts venues and for insights into what those organisations actually need.
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WHAT IS STRATEGIC REALISM?​
Strategic realism is Green Raven's methodology: a blend of investigative approach, technical knowledge, and creativity rooted in founder Ian Ravenscroft's background in journalism, digital production, immersive, and broadcast.
It starts from audience behaviour and evidence, applies patterns drawn from across enterprise and cultural work, and cuts through technology hype so decisions are confident, deliverable, and worth the investment.​​
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WHO GREEN RAVEN WORKS WITH
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Green Raven has worked with and/or supported Science Museum Group, Arts Council England, the BFI, Royal Shakespeare Company, Birmingham Royal Ballet, Bloomberg Philanthropies, Horniman Museum, Blast Theory, The Space, Creative UK, Second Home Studios, Compton Verney, Manchester Libraries, Royal Court Theatre, Barbican, and Yorkshire Sculpture Park, among others.
GREEN RAVEN SERVICES
"Ian was a vault of knowledge and wisdom on all things immersive technology and beyond. His understanding of the industry coupled with his vast experience as a producer and creator meant he was able to advise and guide us to solutions that otherwise wouldn't have been possible."
- Birmingham Royal Ballet
"We were incredibly lucky to work with Ian. His experience, collaborative approach, and technical knowledge were invaluable to our team during the commissioning process, helping us to navigate a completely new area of work with confidence. He also contributed some excellent ideas of his own which really enhanced the finished product."
- Manchester Libraries Trust
"Ian's extensive experience across a wide variety of digital projects and experience in both arts and culture settings, as well as more corporate applications, was invaluable. As a project mentor, he was always able to support me in finding an innovative solution or way forward."
- FACT Liverpool
About Ian Ravenscroft​
Green Raven was founded in 2019 by Ian Ravenscroft, a producer and consultant whose career runs through journalism, content innovation and interactive at the BBC, animation production for Channel 4 and Nickelodeon, immersive and XR, and creative-technology across the cultural sector. He has led strategic reviews for national museums, advised organisations through the Arts Council England and Bloomberg Philanthropies Digital Accelerator, and supported programmes for Creative UK, The Space, and CreaTech Frontiers.​ The investigative discipline of his journalism years, combined with the creative approach of a producer, shapes how Green Raven puts audiences, users, and visitors first.
CONTACT
Want to work together — or just to talk something through?
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